Livestock Farmers’ Attitudes towards Alternative Proteins
نویسندگان
چکیده
New food technologies such as cultured meat, precision fermentation, and plant-based alternatives may one day supplant traditional modes of animal farming. Nonetheless, very little is known about how farmers perceive these new products, despite being directly impacted by their advance. The present study explored the views livestock regarding emerging protein alternatives. We used a comparison group omnivorous non-farmers frame reference. Forty-five UK-based fifty-three read an informative vignette that reviewed advantages vis-à-vis intensive agriculture. Afterwards, participants rated four products (plant-based burgers; milk alternatives; beef; animal-free dairy milk) in terms personal appeal much they represented positive change to market. Participants furthermore voiced agreement or disagreement towards 26 statements representing potential facilitators barriers product acceptance. Overall, less appealing beneficial industry compared non-farmers. Positive ratings tended be higher than for all products. Both groups agree offered advantages, particularly environment, resource use, security, treatment, though rates were lower farmers. Farmers more acceptance non-farmers, with ‘threat farmers’ ‘lack support local paramount concern both groups. These findings highlight attitudes alternative proteins are mixed and, ultimately, shaped perceived vulnerability farming communities.
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ژورنال
عنوان ژورنال: Sustainability
سال: 2023
ISSN: ['2071-1050']
DOI: https://doi.org/10.3390/su15129253